I worked on a 'Are you Smooth or Smoky?' digital and POS campaign for Aerstone. The campaign encouraged users to scan a QR code from in store visuals, which would lead them to complete a multiple choice quiz on Aerstone's 'Smooth or Smoky?'  microsite. The user's results from the quiz determining whether they would be 'Smooth' or 'Smoky' would be illustrated as an infographic (concepts below).